Trying to grow your social media following? First things first – are you putting valuable content out there? We’re talking posts, graphics or videos that your followers find useful – content that solves their problems, satisfies a need, answers a question or entertains. Your followers want quality, NOT quantity. They want to be engaged!
Once you’ve developed a strategy and style for your content, the next step is to figure out the best time to post. Each social media platform has their own audience analytics page – find those insights and see what time the largest quantity of your followers are online. In addition, cross reference that data with the information collected by Microsoft below – which identifies the target audiences and optimal sharing times on email, Facebook, Twitter, Instagram, and LinkedIn.
