Affiliate Marketing Terminology 101

Affiliate Marketing Terminology 101

You might have noticed it!  There’s a certain…confused look people get when having affiliate marketing explained to them.  Words like affiliate, publisher, advertiser and pixel start to swirl in their brains like a tornado.  Eyes squint in skepticism… Which is funny because it is a pretty simple concept!  In a nutshell, affiliate marketing is performance based marketing that stars four core players: the merchant, network, publisher (also known as the affiliate), and the customer.  It’s a way for a company to sell its products by signing up individuals or companies (affiliates) who market the company’s products for a commission.  Here are 9 more terms commonly used by affiliate marketing ninjas: Affiliate An individual who promotes products or services for a merchant in exchange for receiving compensation for the sales or leads they drive. Affiliate Manager The person who manages an affiliate program for a merchant. They are responsible for...
Is Your Twitter Account Guilty of These 5 Offenses?

Is Your Twitter Account Guilty of These 5 Offenses?

Do you hear a loud, banging noise?  That’s Q4 knocking on your door – ready to come in.  In preparation for the busiest quarter of the year, spend a little time housecleaning and updating your Twitter account!  You’re not on Twitter?  Then we need to talk.  Seriously.  With 310,000,000 estimated unique monthly visitors – second only to Facebook, not taking advantage of this marketing gold mine is a crime.  Equally offensive?  Opening an account and not keeping it current.  Here are 5 Twitter behaviors to avoid – jailbreak away from them and improve your page’s effectiveness immensely. 1. Not putting in egg-stra effort. If you don’t know what a Twitter egg is – it’s the default profile picture that’s given to every new account.  Not changing your profile picture from the default egg definitely gives off the message that you don’t care about your Twitter presence. Nameless, faceless, and not trustworthy.  It doesn’t matter if you’re sending out...
Why It’s Good to Pay Your Credit Card Bill Early

Why It’s Good to Pay Your Credit Card Bill Early

Regular readers of financial blogs know that failing to pay a credit card bill in full is not the smartest thing you can do for your financial health. Even if you pay your credit card bill in full each month, there are benefits that you may not know about if you pay your credit card bill early. While you might not think it makes sense because you can invest the money on your own prior to paying off the bill each month, you should read on to discover the reasons you might want to pay your bills early. 1. Improve Your Credit Score You may think you understand how credit cards work, and how they can affect your credit score, but credit scores are very complex and you may not know that by paying your bill early you can actually give your score a noticeable bump. Credit card companies...
Top 6 Stocks Your Should Look Into

Top 6 Stocks Your Should Look Into

Warren Buffett is one of the most successful investors in history and his name is synonymous with picking winning stocks that can produce huge gains. He’s equally famous for his modest lifestyle, buying suits off the rack and living in a small home, and applies his simple lifestyle to investing by only buying stocks for companies that produce easily understood products that are attractive to lots of people who will buy them. One of the great benefits to you as a casual investor is that you can look at the stocks Warren Buffett is buying and most times the share prices are well within reach for an average investor and you can quickly understand why Buffett is adding these stocks to his portfolio. Read on to find the top 6 stocks Warren Buffett is buying right now and why you should too. 1. Wal-Mart Whether you agree with Wal-Mart’s...